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Important information
- Advertising Review:BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims may come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
On 02/21/2024, BBB contacted the business regarding their advertised products on their website. The business advertised health claims which claims relating to performance and results should be backed up by reliable evidence as required by BBB’s Code of Advertising.
The business advertised the following product on their website:
“Good for children
EMF Protection
Improve your balance immediately
Natural Pain Reliefer and More
No negative ions
7.83hz frequency grounding”
https://frequencyrus.com/offerings
“All products are grounded and offer EMF protection.”
https://frequencyrus.com/products/specials/pet-collar-frequency-based-52113106
“These Greenbrier Kennel Club Adjustable Dog Collars can help your favorite pet by giving them this frequency-based assistance throughout their day!
7.83 Hz, the Earth’s frequency, is our natural frequency (biofield). This also applies to animals. Black only.”
- All health claims for products sold on the website need to be substantiated.
The BBB Code of Advertising States:
34. Claimed Results
Claims relating to performance, energy savings, safety, efficacy or results for a product or service should be based on recent and competent testing or other objective data.
As of 3/12/2024, business has not responded to BBB emails or substantiated claims.
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