Business ProfileforGateway Kia of Denville
Additional business information
On October 24, 2018, BBB contacted the business regarding its website stating the following, "We offer the lowest prices on 2017 and 2018 Kia Sorento Leases, ..."
According to the BBB Code of Advertising, Lowest prices, underselling claims
Despite an advertiser's best efforts ascertain competitive prices, the rapidity with which prices fluctuate and the difficulty of determining prices of all sellers at all times preclude an absolute knowledge of the truth of unqualified underselling/lowest price claims.
- Advertisers must have proper substantiation for all claims prior to dissemination.
- Unqualified underselling claims must be avoided.
Claiming "lowest prices" means that a business constantly monitors the prices of all their competitors and they adjust all of their prices regularly to ensure their prices are always lower.
Unfortunately, the business did not respond to BBB's request to modify or remove the statement.
At-a-glance
Related Categories
Business Details
- Location of This Business
- 3103 Route 10, Denville, NJ 07834
- BBB File Opened:
- 2/21/2014
- Years in Business:
- 11
- Business Started:
- 4/2/2013
- Business Incorporated:
- 4/2/2013
- Type of Entity:
- Limited Liability Company (LLC)
- Business Management
- Mr. Ed Bussinger, Principal
- Mr. John Berman, Partner
- Contact Information
Principal
- Mr. Ed Bussinger, Principal
Customer Contact
- Mr. Ed Bussinger, Principal
- Additional Contact Information
Fax Numbers
- (973) 384-9076Primary Fax
Website Addresses
- (973) 384-9076
Customer Complaints
0 Customer Complaints
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