About
Important information
- Advertising Review:
In November 2019, Better Business Bureau challenged Clarion Hotel's advertisement placed in the Fall 2019 issue of The Branson Bugle. The advertisement stated, “Happy Hour (4-7)”. A consumer notified our office that they made a reservation with Clarion Hotel, however, the happy hour advertised was not available.
According to BBB Code of Advertising, “The primary responsibility for truthful and non-deceptive advertising rests with the advertiser. Advertisers should be prepared to substantiate any objective claims or offers made before publication or broadcast. Upon request, they should present such substantiation promptly to the advertising medium or BBB. Advertisements which are untrue, misleading, deceptive, fraudulent, falsely disparaging of competitors, or insincere offers to sell, shall not be used. An advertisement as a whole may be misleading by implication, although every sentence separately considered may be literally true. Misrepresentation may result not only from direct statements, but by omitting or obscuring a material fact. In addition, according to the Missouri state statute 15 CSR 60-7.020 (1): “A seller shall not make a representation or statement of fact in an advertisement that is false or has the capacity to mislead prospective purchasers.”
BBB asked the business to provide substantiation to the claim made in its advertisement. The company did not respond to BBB’s request.
Business Details
- BBB File Opened:
- 10/21/2004
- Business Started:
- 1/1/1982
- Business Started Locally:
- 1/1/1982
- Type of Entity:
- Sole Proprietorship
- Business Management:
- Dwight Sprague, Owner
Additional Contact Information
- Principal Contacts
- Dwight Sprague, Owner
- Customer Contacts
- Dwight Sprague, Owner
- Fax numbers
- Primary Fax: (417) 334-7720
- Additional Phone Numbers
- Other Phone: (800) 725-2236
- Additional Email Addresses
- Primary: Email this Business
Additional Information
- Business Categories
- Motel
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