Online Retailer
Bayshine Trading, IncFind BBB Accredited Businesses in Online Retailer.
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Important information
- Advertising Review:
On October 14, 2022 the BBB asked the business to respond to an advertisement concern regarding its’ website statement: ...always provide the best price with the fastest shipping. YY has grown to the most reputable electronics distribution in North America.
According to the BBB Code of Advertising Standard 29, Subjective Puffery Claims:
29.1 Expressions of opinion or personal evaluation of the intangible qualities of a product or service are likely to be considered puffery. Such claims are not subject to the test of truth and accuracy and would not need substantiation. 29.2 Puffery may include statements such as “best food in the world” and “we try harder” as well as other individual opinions, statements of corporate pride, exaggerations, blustering and boasting statements upon which no reasonable buyer would be justified in relying. Puffery also includes general claims of superiority over comparable products that are so vague that it can be understood as nothing more than a mere expression of opinion. 29.3 Ultimately, whether any particular statement or claim is puffery will depend upon the context in which it is used in the advertisement.
The BBB asked that the company provide substantiation concerning the claim. To date the BBB has not received a response to the advertisement review.
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