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Important information
- Advertising Review:BBB's role in the marketplace is to ensure the public's confidence in advertising and promote trust in business. In BBB's general review of Kudzu & Company's website, a few advertised claims were found on for which we requested written substantiation.
BBB reviews advertising on accredited and non-accredited businesses in every medium. Our request is based on BBB's Code of Advertising Standards that can be found at
https://www.bbb.org/code-of-advertising.
The specific Codes in question are as follows:
Basic Principles of the Code: Advertisements should be truthful, sincere offers to sell. Advertisers have a responsibility to have substantiation for all claims made and should be able to provide that substantiation upon request.
Lowest Prices, Underselling claims: Advertisers should avoid making unqualified lowest prices claims. One appropriate qualification is to promise truthfully that the advertiser will meet or beat a lower price sold by others.
Objective Superlative Claims: Claims that relate to tangible qualities and performance values of a product or service can be used when the advertiser has substantiation.
BBB requested written documentation to support the following advertised claims:
http://www.kudzuandcompany.com/
And we always guarantee Atlanta's best prices!
And we guarantee our pricing can't be beat.
Kudzu also imports directly from around the world, offering prices and selections that are unmatched.
http://www.kudzuandcompany.com/custom-upholstery/
Atlanta's Best Upholstery
At Kudzu and Company, you will find a wide selection of made-in-the-USA custom upholstery at Atlanta's best prices
Kudzu & Company did not respond to BBB's request.
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