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Important information
- Advertising Review:On September 20, 2022, BBB asked the business to substantiate a claim about their service "We are proud to be the single largest provider of customized containers to the informal sector in Canada” appearing in online advertising. BBB’s Code of Advertising requires advertisers to be prepared to substantiate such claims through independent scientific testing. The business did not respond to BBB’s request for revisions and clarification in its advertising.Applicable section of the BBB Code of Advertising:
28. Objective Superlative Claims:
Superlative statements in advertisements about the tangible qualities and performance values of a product or service are objective claims for which the advertiser must possess substantiation as they can be based upon accepted standards or tests. As statements of fact, such claims, like “#1 in new car sales in the city,” can be proved or disproved.
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