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Additional Information

Not BBB accredited

Additional Information for Apple Inc.

View full profile

This is a multi-location business.

Find a Location

Apple Inc. has 164 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.
    Headquarters
    1 Apple Park Way, Cupertino, CA 95014-0642
    BBB File Opened:
    5/1/1990
    Years in Business:
    48
    Business Started:
    4/1/1976
    Type of Entity:
    Corporation
    Number of Employees:
    116000
    Alternate Business Name
    • Beats by Dre
    • Beats Electronics, LLC.
    • Beats by Dr. Dre
    • Beats Audio
    • Beats Store
    Business Management
    • Mr. Tim Cook, CEO
    Additional Contact Information

    Fax Numbers

    • (408) 974-4224
      Primary Fax

    Phone Numbers

    Products and Services
    This company's business is Computer Dealers Retail.
    Business Categories
    Home Electronics

    Government Action

    The following describes a government action that has been resolved by either a settlement or a decision by a court or administrative agency. If the matter is being appealed, it will be noted below.

    November 18, 2020 The following describes a settlement that has been formally brought by a government agency. The Hawaii Department of Commerce and Consumer Affairs Office of Consumer Protection , alleges and charges as follows:

    HONOLULU -- The state Department of Commerce and Consumer Affairs Office of Consumer Protection (OCP), along with a coalition of over 30 other state attorneys general, announced a $113 million settlement with Apple, Inc. regarding Apple's 2016 decision to throttle consumers' iPhone speeds in order to address unexpected shutdowns in some iPhones.

    Based on the multistate investigation, the states allege that Apple discovered that battery issues were leading to unexpected shutdowns in iPhones. Rather than disclosing these issues or replacing batteries, however, Apple concealed the issues from consumers. Apple's concealment ultimately led to a software update in December 2016 that reduced iPhone performance in an effort to keep the phones from unexpectedly shutting down.

    The states allege that Apple's concealment of the battery issues and decision to throttle the performance of consumers' iPhones led to Apple profiting from selling additional iPhones to consumers whose phone performance Apple had slowed.

    "This settlement holds Apple accountable for concealing its efforts to deliberately slow down iPhones. Its lack of transparency led people to mistakenly believe that there were problems with their phones that didn't exist," said OCP Executive Director Stephen Levins. "Apple's conduct prevented people from opting for an easy fix, replacing the battery. Instead, Apple was able to profit from its conduct by causing users to purchase new phones even though their existing phones were working fine."

    Under the settlement, Apple will pay Hawaii more than $1.3 million. In addition to the monetary payment, Apple also must provide truthful information to consumers about iPhone battery health, performance, and power management. Apple must provide this important information in various forms on its website, in update installation notes, and in the iPhone user interface itself. Apple recently also entered into a proposed settlement of class action litigation related to the same conduct, and under that proposed settlement Apple will pay out up to $500 million in consumer restitution.

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