Fence Contractors
Little Rock Custom FencingFind BBB Accredited Businesses in Fence Contractors.
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Alert Details
This business has 1 alert.
Ad Review
On December 5, 2019, BBB contacted Little Rock Custom Fencing requesting substantiation or modification of the following claims(s) found on its website, http://lrfencing.com/ and/or Facebook page; 1) "The Premier Fencing Company in Little Rock," 2) "The #1 Fence Contractor in Little Rock," 3) "Premier Fencing Contractors in Little Rock," 4) "Call the #1 Fence Company in Benton, AR," 5) "...we have a certified solar technician on staff," 6) "locally owned and operated."
Under the basic principles of the BBB Code of Advertising, the primary responsibility for truthful and non-deceptive advertising rests with the advertiser. Advertisers should be prepared to substantiate any objective claims or offers made before publication or broadcast. Additionally, superlative statements in advertisements about tangible qualities and performance values of a product of service are objective claims for which the advertiser must possess substantiation as they can be based upon accepted standards or tests. As statements of fact, such claims, like "#1 in new car sales in the city," can be proved or disproved.
In addition to the above advertising concerns, BBB requested a copy of the company's contractor's license or,if exempt from licensing, to site the exemption. The State of Arkansas requires a person or entity acting as a residential contractor be licensed, if the cost of the project exceeds $2,000.
As of January 29, 2020, the business has failed to respond to BBB's request for substantiation of it advertising.
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